9 Best List-Building Plugins for WordPress

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9 Best List-Building Plugins for WordPress

Best list building plugins for WordPress

Are you looking for a list-building plugin to help you grow your list? Then, you’re in the right place!

If you want to grow your email list fast, it helps to use a premium lead generation tool to help you explode your email list growth. But with so many to choose from, how do you know which list-building plugin to use?

In this blog post, I’m going to review the best list-building plugins for WordPress. But before I get started, let me go over why building your email list is so important.

Why build an email list?

You can sell on your email list

While making money from your blog directly can be difficult, it’s far easier to monetize a mailing list. That’s because your list gives you a direct connection to people who are already interested in your blog. These are the people who’ll be most likely to buy from you down the line.

It helps with branding

Having an email list gives you a way to remind people about your brand. Since people trust brands they’re more familiar with; this will help your blog out in the long run.

Inexpensive marketing

Rather than paying Facebook to retarget your website visitors with ads, you can retarget them for free via your email list.

What to look for in a list-building plugin?

There are plenty of great WordPress plugins to help you grow your email list fast. Each one offers different designs, ease of use, prices, and features. When you’re choosing your list-building plugin, keep an eye out for a few key features:

Ease of use

One of the main selling points of list-building plugins is that they make it easier to get more subscribers. So you should expect that the plugin would also make it easy to add opt-in forms to your blog.

Integration with your email marketing provider

Before installing a list-building tool on your blog, make sure they integrate with your email marketing service first.

Mobile-first design

Choose a list-building plugin that lets you see what your email opt-in forms look like on mobile. The best list-building plugins let you edit your form visually and see how they’ll look on different screen sizes.

Customizable to your brand identity

Your email list should serve as an extension of your brand. Therefore, it has to represent your brand’s aesthetic and design visually. Ideally, your plugin will allow you to customize the colors, fonts, and design to fit your brand style.

Detailed analytics

Analytics can give you quality information that can inform future marketing plans and strategies. Choose a list-building plugin that lets you see the conversion rates of each form and data on what blog posts are generating the most leads.


Having access to tech support might not seem like a big deal until you actually need help. You don’t want to go even one day with broken opt-in forms. Instead, choose a list-building plugin that offers live chat or at least email support.

9 best email list building tools for bloggers

1. ConvertPro

ConvertPro is a modular plugin, meaning you can disable the features you don’t need while keeping the features you love. It also features a wide variety of display triggers, so you can decide when your subscription prompt pops out on your web page.

Using the convenient drag-and-drop editor, you can completely customize your opt-in form to your needs.

You can use ConvertPro on an unlimited number of websites for only $99.

2. Thrive Leads

The Thrive Leads WP plugin has various features and controls to customize your forms to your blog’s needs completely. You can design your own opt-in forms from scratch or use a pre-made template as a starting point.

It also supports many types of opt-ins, including slide-ins, after-post forms, and in-content forms. To use Thrive Leads, you need to purchase Thrive Suite for $19 per month. This includes access to their plugins, such as the Thrive Architect page builder, Thrive Comments, Thrive Quiz Builder, and Thrive Apprentice.

3. OptinMonster

OptinMonster allows you to create custom opt-in forms and track how your visitors react to them using their behavior automation technology. This unique tracking system helps your website gauge the best time to introduce your subscription opt-in.

You can design your forms from scratch or use one of their tried and true pre-made templates as inspiration for your site. OptinMonster’s basic plan starts at $14 a month. 

4. Bloom

Bloom, made by the team behind the Divi page builder, lets you choose from six different forms, including popovers and fly-ins. However, Bloom doesn’t feature a visual editor or a live preview of what your opt-in form will look like.

The pre-made templates are also generic and look similar to one another. Despite these drawbacks, the plugin is simple to use and does offer analytics data. Bloom costs $89 a year for unlimited websites.

5. HelloBar

Another plugin that uses popup strategies, HelloBar, also incorporates lead generation training into their services. In other words, it gives you all the information to understand the technology at work on your website.

The free package has a limit of 10 popups. Their paid packages start at $29 a month and allow an unlimited number of popups.

6. Popupally

Popupally is another company reinventing the stereotype of the annoying popup. Instead, they use it as a way of building your email list quickly and easily. Their easy-to-use editor allows you to customize either a popup or a traditional opt-in request.

You can decide when and where your popup appears to your visitor. The goal is to provide the proper information at the right time without annoying your visitors. Popupally’s Pro package is available for $99 a year.

7. ConvertKit

The free ConvertKit plugin is a convenient way to add basic opt-in forms to your blog fast.

If you’re just starting with email marketing with ConvertKit, starting with this basic plugin is a good starting point.

Their free plan allows you to manage up to 1,000 email subscribers. Their Creator and Creator Pro paid plans (starting at $29 per month) allow you to manage more subscribers with added features.

8. Thrive Quiz Builder

Using quizzes as interactive content can drive traffic to your site and build your email list quickly.

Part of the Thrive Suite, Thrive Quiz Builder can be used to create viral quizzes that effectively generate a big email list from even the tiniest audiences.

You can choose a quiz template and quickly customize it for your intended use. You can use both Thrive Leads and Thrive Quiz Builder for $19 per month.

9. Leadpages

Leadpages helps you create quality landing pages that will help you retain visitors and pique their interest in your brand. You can choose to utilize a Leadpages URL or choose the designated WordPress plugin to integrate it seamlessly into your website.

Leadpages offers a variety of unique templates to choose from, including email capture pages. It is an easy and convenient way to manage your landing pages and measure their performance. In addition, learning about how your landing pages are working can help you drive traffic to your email opt-in.

The standard plan costs $25 monthly when billed as an annual plan.

Wrapping it up

Overall, the benefits of building your own email list create a world of possibilities for your blogging business. With such a wide selection of list-building plugins and tools available to you, creating your own high-converting opt-in forms will be a breeze.

Until next time,
Edwin, DoSixFigures.com

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  About > me

Edwin is the professional blogger and side hustle expert behind Do Six Figures. With 20+ years of experience building profitable websites and making money online under his belt, Edwin is now obsessed with helping people find their perfect side hustle and make serious money online.

2 thoughts on “9 Best List-Building Plugins for WordPress”

  1. No matter what niche you are in, one thing you need to focus most on is building an engaging email list. This will not only help you get more targeted traffic, but it will also help you “build trust” with your audience. If you want to run a s”uccessful business online,” building an “email list” is the way to go.

  2. I like Thrive Leads; It is one of the most feature-intensive WordPress email subscription plugin that allows you to design and deploy opt-in forms using a drag & drop editor. It also gives you deep reporting & analytical insights so you can understand how your forms are performing, and where your highest converting traffic comes from.

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